You have a Killer Press Release – Now What? – Four simple steps to maximize your press release investment.
Google and HTML5 Microdata. A secret crystal ball which helps you to gain huge advantage over your competitors, before they figure it out.
You have a Killer Press Release – Now What?
In the last newsletter, I wrote about press release and how they are an essential part of your online advertising mix. For those of you used Search3w, or those who did it themselves – Now What? Don’t stop the train!
In the next two weeks, these are the steps you should follow:
STAR IT
“If you find a story of interest in Google News, you can mark it by clicking on the star next to it.”
Search your news on http://news.google.com and click on the star to make it yellow. Ask your employers to do the same from home (not office).
See how: http://tinyurl.com/star-by-Search3w
BLOG IT
Post your Press Release as a blog post. Use the same images and hyper-links.
See how: http://tinyurl.com/prweb-by-Search3w
TWEET IT
I call it “Home Tweet Home”. Send a tweet to your followers with the headline and your PRweb link.
See how: http://tinyurl.com/tweet-by-Search3w
PUBLISH IT
Publish your PRweb headline on the “news/media” section of your website.
See how: http://www.search3w.com/press.html
Google and HTML5 Microdata
If you’ve been reading my newsletters for any length of time then you probably know that I have a secret crystal ball here which helps you to gain huge advantage over your competitors, before they figure it out.
The new one is Google HTML5 Microdata. What is that geek jargon?
HTML5’s microdata tags will allow you to include metadata info that “Google may use to improve the presentation of your pages in Google search results.” Google said it, not me.
Search3w D2S subscribers will find these microdata optimization changes in their pages as soon as we will test them.
Would you like to apply to become a Beta Tester for D2S HTML5 Microdata? If you would like to become a beta tester, please send me an email and I can arrange this for you.
See how: http://tinyurl.com/html5-by-Search3w
How to increase ranking with one little effort?
My famous recipe that everyone begs for. It works then and it works once again.
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