The problem with these fast pace companies is that they’re forgetting the Quality Assurance process when new features are kicking in.
From time to time you can see this alert on Google AdWords:
Campaign Budget Alert
Your ads are not receiving 29% of their eligible impressions due to your current budget settings. Increasing your budget can maximize your ad exposure and help your ads receive more clicks.
Under the status, Google recently added a link “View recommended budget“, which is nice feature, but look at the “don’t change” button.This is a basic unit testing kindergarten!
I have so may bugs to report that it is crazy. Maybe Google would like to order my QA services, or they can get them from dummy blogs like this for free 🙂
Jaqueline
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